These new set of t-shirts are a part of an ad campaign by Evian. These t-shirts have gained humongous success and have left an impact on people. The ads have been shot by renowned photographer Nathanial Goldberg. The significance of the campaign is to encourage people to bring out the child within themselves.
The t-shirts are designed to look like a baby version of yourself with the body of a baby drawn out from the neck down, giving it a laughable portrait of your grown up self as a baby. The t-shirts have been printed in a wide range to cover people of all skins. The ad has been shot using fair skinned and dark skinned people to promote harmony among all cultures and races. The ad really bring out the message to unleash the child within you and to take have fun like you used to in your childhood.